227. No BS Marketing & Personal Branding with Vicki Pollack
- Jessica McKinley
- Jul 18, 2024
- 2 min read
How do you find your ideal people and grow your online presence in a constantly changing digital world? Which strategies are best for reaching your target audience? Are you overwhelmed by the gurus out there telling you what to do? And what do you do if social media has started to feel like a scammy place that you no longer feel aligned to?
Vicki Pollack is a dear friend and online marketer who defines herself as a sarcastic New Yorker who helps digital entrepreneurs get started and be better. After finding success in network marketing, Vicki pivoted from selling physical products to digital products. If you want to know how to brand yourself authentically and find the strength to go on, even when you don’t feel like it, you’re in luck because Vicki is your girl.
Join us on this episode as Vicki shares her insights on how she’s grown a very large audience quickly and what it takes to find success in the online world. She’s offering her thoughts on the balance between strategy and experimentation, the importance of learning how to come back to yourself, and a simple formula for targeting your ideal audience, no matter what kind of online business you own.
The 2025 group of The Masterful CEO $chool is now open for enrollment! The next live event will be in Costa Rica in January 2025, and you can enroll by clicking here!
What You’ll Learn from this Episode:
How Vicki’s whole career trajectory set her up for the life she has now.
The pros and cons of an unregulated industry.
Vicki’s insights on how you can experiment online authentically.
Why finding success in the online space is all about coming back to yourself.
How to show up online even when you don’t feel like it.
Why repeating yourself is part of the online business game.
What you need to know about entering the online business world.
A formula for targeting your ideal audience that can be plugged into any business.
How transparency can be incredibly valuable.
Listen to the Full Episode:
Featured on the Show:
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Vicki Pollack: Instagram
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Full Episode Transcript:
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